about us

WHY TRIMLINE?

Trimline helps agency founders scale with clarity, control, and profit, not chaos.

We partner with ambitious leaders who are tired of guesswork and want to run their business like it’s worth something. You’ll get the strategic firepower of a CFO without the full-time cost, backed by proven systems and hands-on support.

From the first dashboard to the final forecast, we help you fix margins, stabilise cash flow, and build a business that’s actually valuable, not just busy.

And when the stakes are high, we’re your sounding board. The kind of financial partner who keeps you sharp, focused, and ready to lead.

Why you need a Fractional CFO

Most agencies outgrow their finances before they outgrow their revenue.

Bookkeepers track the past. Accountants file tax returns. But a fractional CFO shows you what’s ahead and how to shape it.

We give you the visibility to see where margin is leaking, when to hire, what to charge, and how fast to grow. You’ll stop flying blind and start leading with real financial confidence.

Because great agencies don’t just track growth. They build value. That’s what we help you do.

HOW WE CAN HELP YOU

We don’t just give you numbers. We give you the clarity to act.

    • Boost profit by tightening scope, fixing pricing, and stopping overservicing

    • Make better decisions with a trusted CFO in your corner every month

    • Turn your numbers into insight, not just spreadsheets

    • Improve team performance with data that shows where time goes and what it’s worth

    • Set strategic goals and actually hit them with focused quarterly reviews

    • Prepare for exit with the right structure, metrics, and data room support

Lift profit by 1–2% and your investment in Trimline pays for itself.

Everything after that is upside.

Most clients break even within 90 days by tightening pricing, trimming waste, or fixing scope creep.

The fastest way to change your life is to build a great business.

At Trimline, we help agency founders do just that. They turn their business into a vehicle for freedom, confidence, and impact.

A well-run business doesn’t just make money. It gives you options. It creates space to think clearly. It lets you grow without burning out.

Our mission is simple: guide you through growth and beyond, so your business supports the life you actually want.

Led by Michael Wark, a Chartered Accountant with 20+ years of experience, Trimline brings calm, clarity, and real financial expertise to every stage – from scaling up to stepping back.

Based in the northern beaches of Sydney, Michael works with agency founders around Australia. When he’s not deep in forecasting models or margin reviews, you’ll likely find him surfing, trail running, or volunteering with his local Surf Life Saving Club.

This isn’t about chasing vanity metrics. It’s about building something that truly works for you.

Let’s Build the Business You Actually Want


You don’t have time for more guesswork.
If you’re ready to lift margins, fix cash flow, and scale with confidence, let’s talk.